I believe that each creative project I take on is unique and that my primary role is to bring your company's story to life. I tailor your projects to your specific vision so that the images you receive fit seamlessly into your brand identity and corporate collateral.
The Internet represents the biggest and most accessible market place in the world. People have very high expectations for how their brand should look and perform. My focus is on creating visually appealing designs that not only meet the needs of my clients, but more importantly, meet the needs of my clients' customers.
Print Design
Print design, helping you source premium printers and create boundary breaking visuals for your products.
Packaging
Labels & Stickers
Business Cards
Custom Poly Bags
Heat Transfer Graphics
Graphic / Brand Design
I take the time to get to know you and together will discover your company's optimal message. My goal is to understand both your products and services as well as what you need to achieve your goals. Every step of the way is a creative partnership that's both collaborative and accountable.
Logo Design
Banner + Ad Designs
Investment/Proposal Decks
Poster Design
Website Design & Development
Combine great design with up to the minute online marketing trends to deliver websites that look good and actually work to grow your business. I take an active approach in understanding you and your business, your industry and target market, as well as your competition to ensure that every design element works towards your business marketing goals.
Ecommerce Websites
Service Websites
Shopify
Content Creation
No one-size-can't-possibly-fit-all. My approach starts with asking the right questions to discover your visual brand. I'll analyze your strengths, weaknesses, and opportunities, where you are and where you want to go, and then craft a plan to get there.
Product Photography
Video Animation
Video Reels
Content Calendars
Social Media Posts
Social Media Marketing
Understanding the market and consumer behaviour is crucial to launching effective results-driven strategies for social media. Who are your customers and what do they want? Based on these findings, I will create effective marketing material to help you build relationships with your customers.
Content Calendars
Weekly Meetings
Caption & Hashtag Creation
Create ad accounts
Create and test ads
Set metrics and KPIs
Provide regular KPI reporting
Optimize and allocate budget across channels
Digital Strategy & Account Management
Provide weekly strategy review and report key findings, insights and recommendations
Google Analytics monitoring
Proprietary SEO monitoring
Develop key metrics and ROI per marketing channel
Develop attribution model
Review overall web analytics per channel
Discuss actionable recommendations and improvements
Discuss ways to expand the current channels
Determine best use of limited resources
Collapse testing cycles and learn quickly
Develop and execute quarterly marketing strategy
SEO - On & Off Page
4 Blogs per month or 6000 words. Will Perform audits on your website, and suggest if you will need any additional SEO corrections on your website to retain more visitors per monthly basis.
On Page SEO
Keyword research
Competition Research
Website Current Health Analysis
Title tags, Meta descriptions
Headline optimization
Header tags
ALT tags
Keyword mapping and keyword density
Keyword cannibalization prevention
Image optimization
UX analysis and optimization
Off Page SEO
Offsite Link Building
Conversion Rate Optimization
Setting and Tracking Goals
Performing a link profile audit
Building quality “Follow” and “NoFollow” links Developing/optimizing third party accounts with local SEO relevance, such as Google My Business listings
Conversion Rate Optimization
Will perform an audit for your entire website to give you a better idea of your conversion rate, whats hindering your performance, and what you will need to do to increase your cart conversion %
CRO Strategy
CRO Mock-ups
Code for testing 1 test per month; Additional tests are available at additional costs
Web development not included
Email Marketing
Set-up automated drip and trigger campaigns to convert users
Create an event marketing calendar and timeline
Create customer reactivation process and emails
Code emails for deliverability and A/B test to optimize conversions within email service provider
Continue to send promotional emails on top of drip campaign to increase engagement
Design, code, and integrate 6-9 emails per month
Live Campaigns + Workshops
Maximize your engagement. Devise marketing campaigns with the intent of creating leads and acquiring customers.
Strategize, execute, and optimize a data-driven demand generation campaign strategy to achieve sales goals for an assigned geographic or firmographic defined market segment.
Develop and deploy integrated marketing campaigns, including crafting rhe
strategy, aligning internal teams, developing audience segments, building email nurtures, owning top funnel virtual events, and measuring results
Apply an experimentation mindset to marketing campaigns to drive, test, learn, and optimize. Continuously conduct A/B testing across all channels
Collaborate with marketing teams to build prescriptive persona-based buyer journeys as the foundation for campaign strategy
Work with marketers across our team and in our company to ensure proper messaging, timing, and execution of multi-channel campaigns
Merch Production & Sourcing
